Tag Archives: ugly

Letter Rip!

Now that the summer produce season is in full swing… We  really need your help in creating an alphabet out of fruit and vegetables. Just to give you a sense, here are some previous examples. Once we get all the letters, we’ll create an awesome alphabet poster. So please tweet your letter-like garden and market […]

July 20, 2015 | Posted in Alphabet Produce | Comments closed

Bien fait, Intermarché

I may be the last to write about the brilliant Inglorious Fruits and Vegetables campaign from French supermarket chain Intermarché, but I want to say that it’s the best initiative on food waste I’ve seen from one company. Selling ugly (moches) fruits and vegetables at a 30% discount after raising awareness with a line of […]

July 25, 2014 | Posted in Campaigns, International, Supermarket | Comments closed

Mutato Project

I love produce that has…character. You know, the stuff that looks–pick one–quirky, ugly or odd. When I find especially striking examples, I do this: Uli Westphal is a German photographer who also enjoys “non-standard fruits, roots and vegetables.” Except when he finds interesting examples, being a professional photographer, he does this: What could be better […]

January 25, 2012 | Posted in Farm, International | Comments closed