The French take their food seriously. And now we know that they don’t look too kindly on it being wasted. In mid-April, a government-appointed committee released a proposal to tackle food waste in France (PDF in French). The Fight Against Food Waste (Lutte Contre Le Gaspillage Alimentaire – #GaspillageAlimentaire) suggests 36 ways to do just […]
Tag Archives: France
Bien fait, Intermarché
I may be the last to write about the brilliant Inglorious Fruits and Vegetables campaign from French supermarket chain Intermarché, but I want to say that it’s the best initiative on food waste I’ve seen from one company. Selling ugly (moches) fruits and vegetables at a 30% discount after raising awareness with a line of […]
July 25, 2014 | Posted in Campaigns, International, Supermarket Comments closed