Tag Archives: ugly vegetables

Wholly Ugly!

Whole Foods just announced that they will pilot selling cosmetically imperfect fruits and vegetables in several Northern California stores. Well, the retailer didn’t really announce it, USA Today did in a recent article. And then an unnamed Whole Foods spokesperson tentatively confirmed it to NPR. But still, this is both great news and a bit amusing. It’s great [...]

March 8, 2016 | Posted in Supermarket | Comments closed

Imperfect Implications

We all love the fun pictures of produce oddities, epitomized by the  @UglyFruitandVeg feed and sold in the East Bay by Imperfect.  Yet, a new study from Minnesota raises some interesting questions on how increased adoption of  “off-spec” fruits and vegetables might impact farmers’ bottom lines. On the plus side, new markets for produce with slightly [...]

November 6, 2015 | Posted in Farm, General, Stats | Comments closed

Spindly Sweet Potatoes

You know I love me some quirky produce. Well, I found these sweet potatoes at the farmers’ market and was excited by their serpentine shape. It’s as if they just couldn’t stop growing! And you wouldn’t believe this, but not only were they edible, they were delicious! Actually–to be more accurate–they tasted no different than [...]

October 14, 2014 | Posted in Alphabet Produce, Farmers' Market | Comments closed
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