Half Wasted: Headline Review

In reporting yesterday’s big news that 30 to 50% of global food isn’t eaten, many headline writers focused on the higher figure. Here’s a quick roundup to see how various media organizations approached that age-old battle: attention vs. accuracy

Misleading

Huffington Post UK

Los Angeles Times

Australian Broadcasting Company

The Globe and Mail

Daily Mail

Smart Planet

Mixed Bag (misleading headline but prominent mention of the 30 to 50% estimate)

Huffington Post

The Telegraph

Spot On

CBS News

The Guardian

Related: The BBC has a good piece on the discussion prompted by the IME study (and even changed their “half” headline from yesterday).

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One Comment

  1. Posted January 11, 2013 at 10:29 am | Permalink

    “30 to 50% of global food isn’t eaten” – these are at least 2 year old numbers…

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